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International Journal of Scientific and Engineering Research
ISSN Online 2229-5518
ISSN Print: 2229-5518 4    
Website: http://www.ijser.org
scirp IJSER >> Volume 3,Issue 4,April 2012
Trust Vs Complexity of E-Commerce Sites
Full Text(PDF, )  PP.46-48  
Author(s)
Devendera Agarwal, R.P.Agarwal, J.B.Singh, S.P.Tripathi
KEYWORDS
— Complexity, Threat to e-commerce, Fuzzy Rule, Security, Tradeoff, Transaction, Trust.
ABSTRACT
E-Commerce suffers from uncertainty which can produce devastating results. The user first checks the level of security and then proceeds further. At the same time the user switches to another e-commerce site if he has to deal with several layers of security. To overcome this drawback e-commerce sites are now finding a solution of maintaining high security (Trust) with lesser complexity as far as possible. Our paper focuses on the issue of development of a framework to provide an optimal relationship between the two.
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