The Complexity of Tourist Destination Competitiveness Concept through main Competitiveness Models [ ]


The aim of this paper is to bring into consideration the complex nature of the tourist destination competitiveness concept; the evaluation and measurement challenges that this concept does represent theoretically and practically, through the dynamic development path and comparative analysis of four basic competitiveness models, respectively: Life cycle tourist area model; Porter’s diamond model; Crouch & Ritchie model and the Integrated model of Dwayer & Kim, by highlighting for each model, the advantages and disadvantages of them, as in theoretical and application aspects.